Recently, the official list of "Zhejiang Top Export Brands" for 2025 has been released. Four brands from Longquan have been successfully selected, including one newly-listed brand and three brands that passed the re-evaluation. Covering the fields of machinery, electronics, light industry and arts & crafts, these high-quality brands mark the steady transformation of local foreign trade from "product export" to "brand export".
As an official "gold-lettered signboard" for foreign trade certified by the Zhejiang Provincial Department of Commerce, "Zhejiang Top Export Brands" holds high value. Selected brands must possess strong independent intellectual property rights, stable export scale, and high recognition in the international market. For enterprises, this is a high-quality "passport" to explore overseas markets and an important business card for global presence. The four listed brands are all key players in Longquan that have deeply cultivated overseas niche markets for many years, and are also benchmarks for the transformation and upgrading of foreign trade.
The newly-listed brand "SHIKE" belongs to Zhejiang Shike Auto Parts Co., Ltd. The company is a national high-tech enterprise integrating design, production and sales. Its core products include automotive air conditioner receiver driers and thermal expansion valves, which are compatible with more than 90% of vehicle models worldwide. It has long been a supplier for internationally renowned brands such as Bosch, Ford and Valeo, and has a solid reputation in the European and North American markets. "This honor is the best recognition of our more than ten years of adherence to independent R&D and brand-oriented export," said the person in charge of the enterprise. The company will continue to focus on brand promotion, and cooperate with upstream and downstream enterprises to strengthen the industrial matrix for global expansion.
The three brands "SANKICHI", "STAL" and "nf", which successfully passed the re-evaluation, are also the main forces of Longquan's exports. The three enterprises specialize in automotive air conditioning compressors, filters and outdoor tourism products respectively, and excel in technological innovation, compliance with international standards, intellectual property protection and other aspects. They have firmly established themselves in the global market with excellent product quality.
It is reported that to help enterprises sail overseas, Longquan has successively launched a number of supportive policies for enterprises: relying on the "Longcaitong" platform to build a "Smart Policy Selection Supermarket", enabling foreign trade enterprises to receive subsidies directly and quickly without going through tedious procedures; greatly increasing exhibition subsidies, actively organizing enterprises to participate in key domestic and overseas exhibitions, and deeply exploring emerging markets under the Belt and Road Initiative and RCEP; continuously expanding the coverage of export credit insurance, providing convenient services such as foreign merchant invitation letters and APEC Business Travel Cards, and carrying out regular industrial risk monitoring to fully protect foreign trade enterprises going global. In the first four months of this year, the city's export volume reached 1.69 billion yuan, a year-on-year increase of 23.8%, showing a strong momentum of foreign trade development.
The relevant person in charge of the Longquan Municipal Bureau of Commerce and Economic Cooperation stated that cultivating export brands and expanding the echelon of foreign trade enterprises are the core measures to promote the stable growth and quality improvement of foreign trade. Next, the city will continue to optimize the gradient cultivation system, striving to add more than 10 new foreign trade export enterprises throughout the year; continuously incubate high-quality export brands, constantly enhance the international competitiveness of Longquan-made products, and let more Longquan manufacturing brands go global.
